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Senior Events Marketing Manager

Company: VirtualVocations
Location: Livonia
Posted on: April 6, 2025

Job Description:

A company is looking for a Senior Manager of Events Marketing to oversee event marketing functions across various formats.
Key Responsibilities

Develop and execute a comprehensive event strategy aligned with marketing and sales objectives
Create field marketing programs to support BDR and AE teams, ensuring effective lead generation and follow-up
Manage all aspects of event execution, including budget, logistics, and performance tracking

Required Qualifications

BS in Marketing, Integrated Marketing, Communications, or related field; MBA preferred
7+ years of experience in event marketing with proven impact in various event formats
Strong understanding of lead generation and event funnel metrics
Fluency in CRM and marketing tools, preferably HubSpot
Experience in building scalable programs with limited resources

Keywords: VirtualVocations, Livonia , Senior Events Marketing Manager, Advertising , Livonia, Michigan

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